Blog
Roofing marketing and sales, made simple.
Practical guides and articles for roofing contractors: get more leads, book more inspections, close more estimates and earn more reviews.
Step-by-step guides
In-depth playbooks you can follow start to finish.
Guide4 min read
Google Business Profile for Roofers: The Step-by-Step Setup Guide
How to set up and optimize a Google Business Profile for your roofing company: categories, service areas, photos, services, reviews and weekly habits that win calls.
Read the guideGuide4 min read
Texting Customers Legally: A Plain-English Guide to SMS Rules for Roofers
A plain-English guide to texting customers as a roofing contractor: consent, opt-out (STOP/HELP), business number registration, quiet hours and message templates.
Read the guideGuide5 min read
The Complete Roofing Website Guide: What Every Roofer's Site Needs
A step-by-step guide to roofing website design: the pages you need, what to put on each one, mobile speed, local SEO basics and a launch checklist for roofers.
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Articles
Quick, practical reads for busy roofers.
Article3 min read
How to Follow Up on a Roofing Estimate (Without Being Pushy)
A simple roofing estimate follow-up schedule with text, email and call scripts. Learn when to follow up, what to say and when to stop, without being pushy.
Read the articleArticle3 min read
How to Get More Google Reviews for Your Roofing Company
A simple system to get more Google reviews for your roofing company: when to ask, what to say, review request templates, and the mistakes to avoid.
Read the articleArticle4 min read
How to Get More Roofing Leads Without Buying Shared Leads
Nine practical ways to get more roofing leads you own: your website, Google Business Profile, reviews, referrals and fast follow-up. No shared leads needed.
Read the articleArticle3 min read
How to Respond to a Bad Review as a Roofing Contractor (With Examples)
How roofing contractors should respond to negative Google reviews: a simple 4-step formula, example replies for common situations, and what never to say.
Read the articleArticle4 min read
Missed Calls Are Costing Your Roofing Company Jobs. Here's How to Fix It.
Why roofing companies lose jobs to missed calls and slow replies, and a simple system to answer, book and follow up with every lead, even from the roof.
Read the articleArticle3 min read
Roofing CRM: What Small Roofing Companies Actually Need
Do small roofing companies need a CRM? What a roofing CRM should do, which features matter, which don't, and how to choose one your crew will actually use.
Read the articleArticle3 min read
Storm Season Playbook: How Roofers Can Handle a Flood of Leads
How roofing contractors can prepare for storm season: answer every call, triage leads, book inspections fast and follow up, without burning out your crew.
Read the articleArticle3 min read
What to Text a Homeowner After a Missed Call: 12 Templates for Roofers
Copy-and-paste missed call text back templates for roofing companies: after-hours, storm season, follow-ups and booking messages that get homeowners to reply.
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